The Lifetime value of customers ＜People service success＞

書籍データ

顧客の生涯価値 The power of ideas at work

著者名：James L. Heskett, W. Earl Sasser, Leonard A. Schlesinger ; [translated by UNICAL International]他の作品を見る

出版社：Harvard Business School Press

発売日：c1994, c1995

1 videocassette (ca. 30 min.)

ISBN：